The COVID-19 pandemic brought with it myriad uncertanties regarding the way people could connect to one another and rendered AFCI unable to host an in-person event. However, despite the challenges and uncharted territory of moving the industry's largest event online, Creativation shifted to a virtual space and became Creativation+ in partnership with the International Art Materials Association. With over 30 education sessions and a plethora of workshops, Creativation+ successfully brought what was normally an in-person experience online and afforded attendees networking opportunities comparable to an in-person event. Below are some highlights from the show, including award winners and AFCI's Hall of Fame inductees.
2021 Creativation+ Award Winners
Brick and Mortar Retailer Award
Hen and Chicks Studio - Heidi Kaisand
Industry Achievement Award
Crafter's Companion - Sara Davies
Meritorious Award of Honor
Chuck McGonagle - CEO Mission Pets, Inc., Former AFCI Board Chair
Special Recognition Award
Cards for Kindness, Scrapbook.com
Emerging Leader Award
Lynn Lilly - Craft Box Girls
Alexandra Stapleton-Smith, The Hedgehog Hollow
2021 Product Hall of Fame
Aleene's Tacky Glue
Crayola Crayons
Mod Podge
2021 AFCI Hall of Fame Inductees
John Bergquist, Help Heal Veterans
Jan Carr, Former COO & VP of Sales, Clover Products
Cindy Groom-Harry, Former CEO of Marketing Connection and former AFCI Board member
Jerry Honemann, Former HIA Chairman, Ben Franklin Stores
For those who may have missed out on any of the sessions hosted during the event, be sure to revisit Swapcard to access Creativation+ event recordings and content.